The Who Do You Trust Cortex

The Who Do You Trust Cortex

Travelling through the Information Technology industry at warp speed this week Inside the Data Cortex Stephen and Mark traverse the conversational universe.

  • Inane SNL conversation and whatever happened to Will Ferrell?
  • Melissa McCarthy’s return on investment.
  • Does development team size affect the making of a hit product?
  • Why you should not build big at the beginning.
  • All leadership is communication.
  • Who do you trust? Can trust be designed out of product development?
  • All day and all night it’s Enterprise Copy Data Management.
  • The most important thing to know about Enterprise Copy Data Management.
  • Who is wasting our reading time this month?


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Stephen Manley @makitadremel Mark Twomey @Storagezilla

The Hashtag Cortex

The Hashtag Cortex

Escaping the deadly radiation of the tech industry pulsar this time Inside The Data Cortex.

  • This year has been “The Year of all Flash” and Mark didn’t notice.
  • Weeks after day one Stephen and Mark discuss day one. It was kind of like day zero and not much different than day two. But day two had the world’s largest donut at Dell EMC World.
  • Weight gain and not much weight loss at tradeshows.
  • Stephen on the Goldilocks approach to embracing the public cloud and the tyranny of selection bias.
  • Do Google consider themselves an enterprise supplier?
  • This time of year there’s no sunshine anywhere outside of California. Says man living in California.
  • Software Defined Storage is kind of interesting. Says customer who thinks the installation packages will do everything.
  • Scale out is still a hard problem.
  • Mark has looked at home grown storage solutions and sees a lot of ugly babies. (Sorry! He’s not sorry.)
  • The Botnet of Things is real and your dishwasher is hitting someone with a denial of service attack right now.
  • This episode in reading things. Alcatraz Verses the Evil Librarians, Benjamin Franklin: An American Life, Steinbeck’s The Winter of our Discontent, Ken Clarke’s Kind of Blue and Stalin Paradoxes of Power.

No one likes to give up power. Go before you are pushed. Because it will be people like us doing the pushing.


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Stephen Manley @makitadremel Mark Twomey @Storagezilla

The Robot Rock Cortex

The Robot Rock Cortex

Hurtling through the IT multiverse on leading edge of a ray of light this week Inside the Data Cortex:

  • Mark wants to replace everyone with a robot. Including The Rock.
  • Stephen rejects this and believes The Rock is the biggest movie star in the world. Both worry about Nick Nolte…and Ricky Martin?!?
  • Mark’s hero? Attila The Hun. Then he kills the vibe by deciding this week we’re talking about APIs. It is so disappointing.
  • Ransomware, Isolated Recovery Services, APIs for Services Providers, level based targeting, the stuff which will never be standardised, test automation and doubling your salary to slum it.
  • This time in books, Stephen wades further into the creation of the United States in “Revolutionary Summer” while in “The Great Crash, 1929” Mark discovers we are not stupid, just human. A Neal Stephenson recommendation, Asimov did it before you and in “The Price of Prosperity” the Emperor Augustus puts a tax on the childless.


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Stephen Manley @makitadremel Mark Twomey @Storagezilla

The Gallic Cortex.

The Gallic Cortex.

This time, Inside The Data Cortex. Paris is burning but it takes us less than five minutes to begin arguing about Disney movies.

  • EMC holds an All Flash marketing event and asks Stephen to keynote. He opens by telling them Flash doesn’t matter anymore.
  • Media changes do not kill companies who know how to deal with media changes. Mark thinks the most dangerous competitors are the large companies doing business in different ways.
  • Mark laments to the EMC product family slide when it comes to Management & Orchestration. Stephen believes that every year in the latter half of this decade is the EMC year of M&O. Customers say that if EMC didn’t have ViPR it would have to go and create something like ViPR. Enterprise Copy Data Management, the new protection orchestration layer.
  • Stephen has an interest in standards since SMI-S is now looking weather beaten.
  • Case sensitivity worked for Stephen when he added so many options to the NDMP dump command that he had to move to capital letters.
  • Archiving changes, but stubbing files always sucks.
  • Terrible 80s TV shows. Where are the members of The Cosby Show now?
  • Moby Dick has fallen. Listener recommendation, Wool, starts well but finishes poorly. Mark is reading about why Ireland should leave the Euro. The Big Short, highly recommended for long haul flight viewing.
  • Star Trek, Hugh Jackman is now Old Man Wolverine, 16 Super Hero movies a year and the worst movie Mark paid to see in 2016.


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Stephen Manley @makitadremel Mark Twomey @Storagezilla

Road to Efficiency, Part 1

Road to Efficiency, Part 1

In the new IT, there are so many buzzwords, especially around cloud services. Where does the cloud actually fit?
Clouds can be private or public, and they can serve traditional “Platform 2” applications as well as new “Platform 3” applications. So let’s look at cloud services from that perspective.

 

Vlad 1

Of course, some things don’t change regardless of the quadrant of the matrix. We always need to:

  • Protect the data wherever it is.
  • Simplify management across environments.
  • Get more value out of the data.

When talking about the cloud, two important aspects are frequently overlooked:

  1. Private clouds should be as easy to manage and as elastic and flexible as public clouds are. Private clouds shouldn’t get graded on a curve because they come from traditional IT teams. In that sense, I appreciate the urgency that the public cloud revolution has placed on traditional infrastructure providers. It’s time to modernize the solution end to end, not just build a bigger system.

  2. If you move your data to the public cloud, you still need to protect it. The responsibility for resiliency and access may move to the cloud solution provider, but if data is deleted (inadvertently or intentionally) or corrupted on a logical level (and we know applications never corrupt data, don’t we?), it doesn’t matter on which infrastructure it runs. Furthermore, most businesses typically require more than just the most recent point in time copy of data. Finally, remember that these requirements apply equally to IaaS, PaaS, and SaaS solutions.

Transition

What are we building to help with this transition? In the Data Protection Cloud unit of EMC’s Core Technologies Division, we look at four primary items:

1.  Data Tiering to Cloud:

Any data, regardless of whether it sits on primary storage, protection storage, end points or in-cloud should be able to move to and from any cloud. This is very important because it covers all customer data—past, present, and future!

2.  In-Cloud Data and Application Protection:

EMC already has industry-leading on-premises enterprise data protection solutions with NetWorker and Avamar data protection software paired with Data Domain. But we need to be able to protect data that sits in public clouds as well as opaque data that is present within some software-as-a-service solutions. New products, such as Spanning Backup by EMC, were created for SaaS application data protection.

3.  Converged File and Protection Services:

Everybody in the industry is talking about converged infrastructure and focusing on different models of consuming on-premises technology. In the cloud, we can converge multiple types of data usage into a simplified and unified solution. The cloud can be my authoritative central copy of data while I maintain local caches as I need them for fast access. Suddenly, I don’t have to worry about managing multiple copies; including distribution and replication, I can have all the features I expect from data protection built-in with my primary solution. And of course, that will apply to both public and private clouds. The best part? I don’t have to worry about all of the dedicated physical infrastructure to make that happen. But why stop at converging infrastructure? Converge your production and protection—globally! Can we do this? Stay tuned!

4.  Extend Search, Hold, Discovery Platform:

In the end, we need to enhance the value of the data itself. One way is by providing insight into all data, regardless of whether it resides on-premises or in the cloud, on primary storage or as part of data protection solution. Once we can gather and identify all data, the key is unlocking its value. Global search, hold and discovery are just some of the initial use-cases.

After seeing how far the cloud can take us, now we can map all four of them to the same diagram we’ve used earlier:

Vlad 3

Conclusion

How important is it for IT to adapt to new times and actively seek ways to improve—not just financial efficiency, but in delivering value to the business? Take a look at the following quote. In my mind, nothing can be more true today in the IT world:

“The advantage you have yesterday, will be replaced by the trends of tomorrow. You don’t have to do anything wrong, as long as your competitors catch the wave and do it right, you can lose out and fail.”

-Stephen Elop, Ex Nokia CEO

Vladimir Mandic @vmandic00

The Career Sabotage Cortex.

The Career Sabotage Cortex.

Are you sabotaging your career? Stephen and Mark find out.

This time, Inside The Data Cortex:

-Where is the mysterious handbook of career progression?
-Why are you evaluated by people who can’t ever know how good you are?
-Is being a martyr to your career a choice?
-Why is turnover at the Executive levels so high?
-Do you have to love the work to move your career along?
-What does it take to set the tone?
-Tales of early career villainy. Never explain. Never apologise. Always regret.

All this and more. Not much more. But maybe some more.


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Stephen Manley @makitadremel Mark Twomey @Storagezilla

The Hyper-Converged Cortex.

The Hyper-Converged Cortex.

Travelling through IT sub-space in the ship the made the Kessel run in less than 12 parsecs, Core Technologies CTO Stephen Manley and could be more hairy co-pilot, Mark Twomey, look at hyper-converged infrastructure and some of the things in between.

This time inside in the data cortex:

  • Hyper-convergence. What would you need that for?
  • The Big Data swamp. Where dreams of data driven decisions go to die.
  • Tape. Still not dead.
  • Shopping cart racing. Moby Dick. Fantastical fiction. Jeffrey Archer’s one million words and skipping the middle of The Wheel Of Time.

 


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Stephen Manley @makitadremel Mark Twomey @Storagezilla

 

The New Year Cortex.

The New Year Cortex.

In their continuing adventure through the quantum subspace of the Enterprise IT industry, Stephen Manley & Mark Twomey burst into the New Year with a double sized episode.

Once again, Inside The Data Cortex:

  • Mark has no idea about sports, probably believes sports is a verb.
  • New Years resolutions fail fast when Stephen’s show down with Herman Melville reaches a familiar crescendo. Mark started his in December, was done by Christmas.
  • It’s time to let Copy Data Management into your heart. All the copies are out there.
  •  The word Flash makes everything amazing. Everything. (Seriously.)
  • The time for search in the enterprise is now. Or soon. No. Lets say now.
  • In books we’ve read, Michael Eisner’s fall from the summit of Disney. Things crummy leaders do, the myth of the great leader, getting that Flow experience at work and how to breed the greatest warrior dynasty in the universe.


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Stephen Manley @makitadremel Mark Twomey @Storagezilla

Keeping it Core

Keeping it Core

EMC Core Technologies Division includes EMCs traditional File and Block Storage Technologies along with EMC Backup and Recover Solutions.  In this Podcast, we sit down with Scott Delandy (@ScottDelandy) Technology Director in the CTO group at the EMC Forum in New York City and chat about his session, ‘VNX and VMAX: A proven Hybrid Cloud Storage Foundation”.  We also discuss the how, what, and why across a range topics including storage, religion, and solving problems.

Podcast: The Consumption Model Cortex

Podcast: The Consumption Model Cortex

Hurtling through the bloodstream in an Explorer class nano-ship, Stephen Manley and Mark Twomey once again step Inside The Data Cortex.

In this episode:

  • The deal which can not be named.
  • It’s 20152005, 1995 all over again with the discussion of consumption models.
  • We’ve decided John Wick & Weekend at Bernie’s have nothing in common.
  • Adventures in disappointing books.


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Stephen Manley @makitadremel Mark Twomey @Storagezilla